Use these couple of sentences to summarise what your clients are looking for & contrast it with where they are now. Sum up what people can achieve by purchasing your offering.
Write this Micro offer hook as a one-liner definition of what your offering really is. If you were to explain your offering in a sentence, what would you say?
Show that you “get” them
This combined section is super important - this is where you make people feel seen. It’s a connection builder!
On a longer sales page you might find this as 3 separate sections, but blending these together for your micro offer is a great idea.
This is NOT about niggling at people’s pain points as bro-marketing sales tactics would have you do. Yuck. We’re acknowledging where they’re at and where they’d like to be.
Enter your bullet points here..
Present the solution to their problem
Now, contrast their current situation with what’s possible. What do they really want? And why is that important to them?
Tootsie roll lollipop tootsie roll tootsie roll jelly-o dragée. Sweet roll dragée sweet roll muffin gingerbread jelly beans jujubes cookie topping.
Candy canes chupa chups bear claw sugar plum marzipan. I love I love powder I love bonbon. Bear claw I love danish bonbon chupa chups.
Enter your bullet points here..
Introducing:
Your Fabulous Micro Offer
Include a simple no-nonsense sentence describing what your offer is underneath.
Explain what's included and what your micro offer will help them achieve, and then, list out exactly what they get as part of this service.
What will they be able to do now? Make sure you go beyond just listing inclusions (i.e. features).
This is also where you put lots of feelings words!
Make sure you go beyond just listing inclusions (i.e. features). This is where you put lots of feelings words!
Marzipan I love liquorice topping I love. Halvah cake sugar plum dragée jelly-o tart shortbread.
Enter your bullet points here..
£9
Cupcake ipsum dolor sit amet jelly beans dessert lollipop. Lollipop lollipop wafer jelly tiramisu toffee topping. Tiramisu jelly beans candy soufflé croissant cake chocolate cake. Cotton candy macaroon jelly sweet roll marzipan liquorice jelly.
Hi, I'm [Your Name]
Cupcake ipsum dolor sit amet gingerbread dragée. Lemon drops powder ice cream oat cake cookie I love brownie. I love jelly beans gummies chupa chups icing muffin. Tart ice cream chupa chups biscuit cookie. Donut chupa chups macaroon lollipop marzipan halvah I love jelly-o. Oat cake bear claw bonbon donut tiramisu chocolate cake chocolate cake marzipan.
Cupcake ipsum dolor sit amet brownie cheesecake bonbon. Lollipop chocolate bar I love marshmallow chocolate jelly beans biscuit cookie. Topping I love toffee bear claw chocolate bar cheesecake chocolate. I love ice cream chupa chups chocolate cake jelly-o cake sweet roll jelly-o.
FAQs
- Cupcake ipsum dolor sit amet brownie cheesecake bonbon?Cupcake ipsum dolor sit amet muffin. I love I love I love pastry I love bonbon I love tart gummies. Chocolate cake macaroon cookie halvah pastry. Dessert gingerbread wafer cupcake pie pudding danish pudding.
- Lollipop chocolate bar I love marshmallow chocolate jelly beans biscuit cookie?Cupcake ipsum dolor sit amet macaroon. I love jelly tiramisu icing I love. Pudding marzipan lemon drops I love chocolate chocolate candy canes.
- Topping I love toffee bear claw chocolate bar cheesecake chocolate?Cupcake ipsum dolor sit amet powder marshmallow soufflé cookie. Candy canes chupa chups sweet cupcake bonbon jelly-o jelly-o cookie carrot cake. Powder biscuit jelly-o candy I love chocolate bar sweet gummi bears.
- I love ice cream chupa chups chocolate cake jelly-o cake sweet roll jelly-o?Cupcake ipsum dolor sit amet cotton candy brownie chocolate cake. Oat cake sweet cheesecake donut danish marzipan tootsie roll pie. Jelly beans gingerbread lemon drops sugar plum ice cream cake.
£9
This is a short statement to bring home the value of your digital product. It’s not about a cash return on investment 
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